Monday, March 7, 2011

Technology, Plans, Toys

Kaid Benfield is right.

Yes, Gizmo Green seems to be the composite vision of green advertising. Quite true, no new technological product will redeem a sustainable future. And, indeed, rampant consumerism may in fact be a large component of our present unsustainable course.

So, sure, it's pretty easy to deconstruct Gizmo Green as a failed guarantor of sustainability. But to conflate technology with technological products would be a mistake, as is suggested at the end of Benfield's piece.

Perhaps it's fair to say that planners understand the future of technology just as well as technologists understand the future of cities, places, and spaces.

Yet, isn't that the whole reason why planners should insinuate themselves more forcefully into imagining, designing, and building policies toward the technologized future? I.e., if Gizmo City is one potential "imaginary," then shouldn't we all make sure that the we move toward a different one?

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